Keyword research shows who is winning your search market.
Answer four questions and our free tool shows the searches you're missing in Google, the sites that rank instead and the brands AI answers mention.
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This is a sample session for yolo.dev, a fictional company. Turn on JavaScript to answer the questions yourself.
Answer four questions to see the searches you're missing in Google and AI answers.
- Domainyolo.dev
- Searchesuptime monitoring, status pages
- Competitorsstatuswise.com, beaconly.io, northpoll.com
- Email[email protected]
- You
This is a sample report for yolo.dev, a fictional company. Nothing you typed was sent.
Finding searches related to uptime monitoring and status pages
Kept 6 searches with monthly volume in Google US
Checking Google's top 20 for yolo.dev and 3 competitors
yolo.dev is outside the top 10 on 4 of 6
Asking GPT, Claude and Gemini, and reading Google AI Overviews
3 buyer questions, 11 answers, Yolo mentioned twice
Working…
Did you know?
Google had 89.9% of the world's search engine market in September 2026.
51% of B2B software buyers start their research in an AI chatbot more often than in Google, up from 29% in April 2025.
Google sends about 190 times more traffic to websites than ChatGPT.
69% of B2B software buyers chose a different vendor than planned because of an AI chatbot's guidance.
Google handles more than 5 trillion searches a year.
Brands that rank in Google's top 5 appear in only 19.3% of the AI Overviews for those searches.
Brands cited in an AI Overview earn 120% more clicks per impression than brands left out.
Even with web search on, GPT links to a brand's own site in only 2.4% of answers.
Checked 6 searches for yolo.dev in Google US and 3 buyer questions in AI answers.
Sample results for Yolo, a fictional company. They are the same whatever you enter.
Sample report for yolo.dev, a fictional company
yolo.dev is outside Google's top 10 on 4 of the 6 searches we checked, which add up to 10,020 monthly searches. These are the three biggest.
Searches you're missing
website monitoring · 4,400 monthly searches · MonitorIndex ranks #1 · yolo.dev #18 · AI answers mentioned Yolo in none
1/3website monitoring
Google search
- Top 3
- MonitorIndex #1 · Statuswise #2 · OpsGuide #3
- yolo.dev
- #18
- Competitors
- Statuswise #2 · Beaconly #4 · Northpoll #7
AI answers
- Prompt
- “What website monitoring service should a B2B SaaS company use?”
- GPT
- Statuswise, Beaconly. Yolo not mentioned.
- Claude
- Statuswise, Northpoll, Beaconly. Yolo not mentioned.
- Gemini
- Beaconly, Statuswise. Yolo not mentioned.
- Google AI Overviews
- Statuswise, Beaconly. Yolo not mentioned.
api monitoring · 2,900 monthly searches · Beaconly ranks #1 · yolo.dev #14 · AI answers mentioned Yolo once
2/3api monitoring
Google search
- Top 3
- Beaconly #1 · OpsGuide #2 · MonitorIndex #3
- yolo.dev
- #14
- Competitors
- Statuswise #5 · Beaconly #1 · Northpoll #9
AI answers
- Prompt
- “Which tool should we use to monitor a public REST API?”
- GPT
- Beaconly, Northpoll. Yolo not mentioned.
- Claude
- Beaconly, Statuswise. Yolo not mentioned.
- Gemini
- Beaconly, Yolo. Yolo mentioned.
- Google AI Overviews
- No AI Overview for this search
best uptime monitoring tools · 2,400 monthly searches · MonitorIndex ranks #1 · yolo.dev >20 · AI answers mentioned Yolo once
3/3best uptime monitoring tools
Google search
- Top 3
- MonitorIndex #1 · OpsGuide #2 · Statuswise #3
- yolo.dev
- >20
- Competitors
- Statuswise #3 · Beaconly #8 · Northpoll #6
AI answers
- Prompt
- “What are the best uptime monitoring tools for a SaaS team?”
- GPT
- Statuswise, Beaconly, Northpoll. Yolo not mentioned.
- Claude
- Statuswise, Yolo, Beaconly. Yolo mentioned.
- Gemini
- Statuswise, Beaconly. Yolo not mentioned.
- Google AI Overviews
- Statuswise, Northpoll, Beaconly. Yolo not mentioned.
We map searches like these to pages on your site, and an editor approves every page we draft. Book your demo
Searches you're missing
Google search
- Top 3
- Competitors
AI answers
- Prompt
- GPT
- Claude
- Gemini
- Google AI Overviews
Google search
- Top 3
- Competitors
AI answers
- Prompt
- GPT
- Claude
- Gemini
- Google AI Overviews
Google search
- Top 3
- Competitors
AI answers
- Prompt
- GPT
- Claude
- Gemini
- Google AI Overviews
We map searches like these to pages on your site, and an editor approves every page we draft. Book your demo
Customers
Our customers turned their keyword research into pages that drive traffic from Google and AI search.
Within weeks, pages from keygrip reached #1 on Google at least once, and AI Overview impressions grew more than 4x from June to August.
Google impressions in the first two months
Share of Silna's Google impressions
fal used keygrip to find 3,600+ keyword gaps, and our team created its State of Generative Media report.
Clicks per impression on /learn pages
Impressions on X for fal's State of Generative Media report
How it works
Keygrip assigns every keyword in your research to a new or existing URL.
A keyword entity is a topic your buyers search, with every question inside it. Its head term gets a hub page, each primary keyword gets its own URL under the hub and each secondary keyword shares its primary's page.
Example section of the URL map for Yolo, a fictional uptime monitoring company: 2 new pages, 1 page to optimize, 5 tracked terms and 13k monthly searches. uptime monitoring, head, 8,100 monthly searches, hard keyword difficulty, the existing page yolo.dev/uptime-monitoring to optimize. best uptime monitoring tools, primary, 2,400 monthly searches, easy keyword difficulty, 4,580 combined, a new page at /uptime-monitoring/best-tools. uptime monitoring software, secondary, 1,300 monthly searches, medium keyword difficulty, a supporting term on that page. free uptime monitor, secondary, 880 monthly searches, easy keyword difficulty, a supporting term on that page. statuswise alternatives, primary, 320 monthly searches, easy keyword difficulty, 320 combined, a new page at /uptime-monitoring/statuswise-alternatives.
“We used keygrip to publish hundreds of updates and saw a significant traffic boost in weeks. Months later and the results are compounding.”
Map, draft, measure
Agents do the research and drafting before our editors approve every page.
- We map your buyers' searches into a keyword map with a URL for each search.
- Keygrip drafts each page, an editor approves it and your coding agent publishes it.
- We measure Google traffic, leads and how often AI answers mention your brand.
Keyword research
Keyword research covers the questions buyers search in Google and ask GPT, Claude or Gemini.
Keyword research finds the searches your buyers make and decides which page answers each one. For answer engine optimization (AEO), it also covers the questions buyers ask GPT, Claude and Gemini.
For each search with monthly volume in Google, write the question a buyer would ask an AI model, then check which brands the answers mention.
Our study of brand visibility in AI answers measured Google AI Overviews and 53,720 answers from GPT, Claude and Gemini.
- 19.3%
- of Google AI Overviews mentioned the brand, on searches where that brand ranks in Google's top results.
- 31.0%
- of GPT answers cited at least one web page.
- 0.85%
- of GPT, Claude and Gemini answers linked to the brand's own site.
GPT, Claude and Gemini rarely link to the brand, so we measure each answer by the brands it mentions.
Tool criteria
The best keyword research tool for SEO also shows which brands GPT, Claude and Gemini mention.
- It shows search volume and keyword difficulty for every search from a source you can check.
- It shows where your domain and the competitors you name rank in Google.
- It shows which brands GPT, Claude and Gemini mention for each search and the prompt it asked.
- It assigns every keyword to a URL, so each search has a page that answers it.
Comparison
Keygrip drafts a page for every keyword it maps to a new URL.
The four approaches below differ in where the work stops. A keyword database shows which searches have volume and how hard each one is to rank for. An AI visibility tool shows the AI answers that leave your brand out. An SEO agency researches keywords by hand and writes briefs. Each of them leaves your team to decide which page answers each search and to write it. Keygrip assigns every keyword to a new or existing URL, drafts a page for each new URL and sends it to your coding agent, where your team reviews and publishes it.
| Approach | What you get | What your team still does |
|---|---|---|
| Keyword database | Search volume, keyword difficulty and related searches. | Map each keyword to a URL, then write and publish the pages. |
| AI visibility tool | The AI answers that leave your brand out. | Write and publish the pages that change those answers. |
| SEO agency | Keyword lists and page briefs, researched by hand. | Review each brief and draft, then publish the pages. |
| Keygrip | A keyword map with a URL for each search and a drafted page for each new URL. | Review each page in your coding agent, which publishes it. |
FAQ
Marketing teams ask these questions about keyword research.
What is the best keyword research tool for SEO?
The best keyword research tool for SEO shows search volume, keyword difficulty and who ranks for each search, then assigns every keyword to a URL on your site. Keygrip does that and drafts the pages, which our editors approve and your coding agent publishes. The free tool on this page shows your three biggest missing searches.
How do you do keyword research for AEO?
Start with the searches your buyers make in Google that have monthly volume, then write the question a buyer would ask an AI model for each one. Ask GPT, Claude and Gemini those questions and note which brands they mention. Every search where they mention competitors and leave you out needs a page.
What is AEO keyword research?
AEO keyword research finds the searches and questions where AI answers mention brands in your category. Answer engine optimization (AEO) is the work of getting your brand mentioned and cited in those answers. It adds two checks to SEO keyword research: which brands each answer mentions and which pages it cites as sources.
Which keyword research tools work for AEO in LLMs?
A keyword research tool for AEO has to ask the AI models themselves, because search volume does not show which brands their answers mention. Keygrip asks your buyers' questions to GPT, Claude and Gemini, checks each keyword's Google AI Overview and reports which brands every answer mentions.
What is LLM search or AEO search?
LLM search, also called AEO search, is a question answered by an AI model such as GPT, Claude or Gemini, which writes an answer and often searches the web first. The answer mentions a few brands and cites a few pages. A brand the answer leaves out gets no visit from that question.
Is there an LLM search tool that shows which brands AI answers mention?
The free keyword research tool on this page shows which brands GPT, Claude, Gemini and Google AI Overviews mention for your three biggest missing searches, with the prompt asked for each. Across your whole keyword map, keygrip checks AI answers every week and reports how often they mention your brand and which competitors they mention.
Is this keyword research tool free?
The keyword research tool on this page is free. Enter your domain, the searches your customers make, your competitors and your work email. It shows the three biggest searches you are missing, who ranks in Google for each and which brands AI answers mention. Book your demo when you want a keyword map for your whole site.
Get started
We write a page for every search where a competitor ranks ahead of you.
Keygrip maps the searches your buyers make, our editors approve every page and your coding agent publishes each one.
